Advertising

Apex Matters Advertising

Apex Matters is super excited to print in full colour again for the 2024/2025 Season!
Since the beginning of Apex Matters in December 2002, this newsletter has been printed in black & white.
We trust you are super delighted with the continued colour print editions this season.

Apex Matters is solely supported by advertising dollars. We ask that you support our advertising businesses and help keep our local economy thriving. A huge thank you to the businesses that continue to support Apex Matters every season.

Apex Matters offers a wide range of advertising options. Book from issue to issue, or enjoy discounts with multiple bookings.
Space available is based a on 'first come first served' basis. Current advertising details are listed below.

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Advertising Details

Publishing Frequency

Apex Matters will be published 7 times during the 2024/2025 season. A new edition will be published monthly from September 2024 through March 2025. Published newsletters are always available in print, as well as online through the 'Newsletters' page.

Print Distribution

Delivery dates are between the 10-13th of each month from September 2024 through March 2025. Print distribution covers high traffic locations in Okanagan Falls, Kaleden, Penticton, Summerland, and around Apex Mountain. Our complete route list is available upon request after September 15, 2024. In past years, Apex Matters printed 2500 copies of each issue x 8 issues each season = 20,000 copies in circulation.

Newsletter Content

Apex Matters covers all sorts of winter play, along with various topics of interest, around Apex Mountain, near Penticton, BC. Enjoy lifestyle stories, industry trends, business profiles, club updates, community information, local government news, special events, and much more. Read each issue and never miss a thing!
This newsletter is always kept as a community reference guide, thus benefiting our advertisers by continual repeat exposure throughout each month. Content contribution is always welcomed and strongly encouraged, i.e. letters to the editor, local stories, photos, event information and it’s follow up, etc. Inclusion is based on space available and discretion on content may be involved. If any minor editing is done, you’ll be notified with a proof for your approval. Local non-profit groups can submit editorial information. However, any fundraiser information or display ad space would be considered a paid ad and be subject to 50% off the regular rates.

Advertisement Rates

To help support local small and seasonal businesses, every effort has been made to keep the rates as low as possible for the 2024/2025 season, while ensuring that Apex Matters stays viable over the long term. Rates are based on size of space booked on an 8x10½” page. All advertising for the 2024/2025 season will be printed in full colour. Discounts are available for multiple and seasonal bookings, but only if paid in full or with post-dated cheques. Arrangements for monthly e-transfers are available upon request. All rates are subject to 5% GST. Advertisement space rotates monthly, unless you purchase specific placement, i.e. front page, back page, or top right hand corner of any page. The additional rate for specific placement is listed in the chart below. Need more space from time to time? Just let us know to accommodate an ad space upgrade from your regular booking and a quote will be provided accordingly.

Graphic Design

One hour of creative design work is included with any advertisement booking. Plus, any monthly changes or updates are always included at no extra cost. We will help create your advertising space to best suit your needs. If you have a logo and branding image in place, just forward a .pdf file of your original artwork. Any creative design work beyond one hour is billed at $60/hour and at 30 minute increments. Bleed (full colour to the edge of page) is available for advertising. If you use your own graphic designer, be sure they forward a press quality image.

Advertorial Space

Do you want a seasonal column to expand your advertising space? Advertorials run alongside purchased ad space at no extra charge. Submit your own editorial on your business or have it written for you for a fee of $0.25/word, i.e. 500 words is $125 + GST. Book your ad space and advertorial column now, as space is limited and on a first come first serve basis. Please Note: Information on businesses will only be included if an ad space is purchased.

Submission Deadlines

The submission deadlines for ad copy changes and content contributions is always by 12 Noon on the 7th of each month from September 2024 through March 2025. Approvals on proofs MUST be in place via email by 4 pm on the 7th. A deadline reminder email will be sent on the 1st of each month, which will contain the strict deadline of 12 Noon on the 7th for submissions and 4 pm on the 7th for all approvals to be in place. Late submissions will not be included until the following month. Remember, nothing goes to print without your approval given on a proof provided via email.

Payment Options

Payment in full is due upon booking. We accept cash, cheques, or e-transfers for payments due. No credit card payments are accepted at this time. NSF cheques are subject to $50 each. Overdue accounts are subject to 25% monthly interest. Non-interest monthly payment plans are available upon request and do require post-dated cheques in advance. Arrangements can be made for monthly e-transfers as well.

Past Newsletters

Newsletters during last season were published monthly from September through March, while prior seasons were published twice a month from Early December through Late March. Enjoy reading the past seven seasons of newsletters through the links on the "Newsletters" page. Older issues digitally available.

Advertising Options